The history of the tyre manufacturer Michelin began when a cyclist had a puncture and came to the factory of the brothers Edouard and André Michelin. Edouard Michelin repaired the broken British tyre and discovered the potential of this type of tyre during the test drive. Only a few years later, the first car with pneumatic tyres follows from Michelin
Today Michelin consistently pursues the concept of "MICHELIN Total Performance" when developing their products. Alongside this is the high standard of optimally combining several performance features in one tyre.
This world renowned tyre manufacturer follows this philosophy in the development of all series products as well as in motorsport. Over the years the numerous technical innovations have helped contribute to relieving the environment, drivers and companies.
The revolutionary components hidden invisibly in the carcass, profiling and rubber compounds have allowed Michelin tyres to show their full potential over the course of their lives:
Why choose Michelin Tyres?
They offer high grip, long mileage and lower fuel consumption thanks to their low rolling resistance.
In order to better understand the conditions that tyres experience in everyday car use, Michelin launched the Road Usage Lab in summer 2014, a unique research project. The insights gained will be used to develop future tyres in order to tailor them to our driving habits.
Michelin Tyres are available in the following:
Call in and see our tyre experts at Auto Surefit Motoring Centre, Wolverhampton who will help you make the perfect tyre choice.
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